Abercrombie & Fitch began in 1892 in New York City and now has over 300 stores in the USA and still expanding internationally. Their products are more focused on casual wear for young however they do make retailer of clothing and accessories including cologne and perfumes too, also catering children and teenagers clothing needs. When this brand started they only supplied rugged and outdoor gear and now they produce variety of items that fall in apparel category including sporting and excursion goods.
Abercrombie produces high quality products which some people try to copy and float in the market but the best way to ensure you are purchasing genuine product is to make sure you buy from their website Abercrombie.com. You can also locate a store in your area using website and don’t forget there is no other website authorised to sell Abercrombie & Fitch merchandise. The Abercrombie & Fitch guarantees its products only if bought from their namesake stores or their online store.
Talking about the Abercrombie flare, it is important to know that since 1997, company has maintained its high profile due to its advertising, its philanthropy, its clothing style and its involvement in legal conflicts over branding. For over hundred years, the company has dedicated themselves to designing and producing quality products. All these efforts have made Abercrombie & Fitch a profitable company and it has recently reported unaudited results which reflected net income of $19.6 million and net income per diluted share of $0.22 for the thirteen weeks ended January 28, 2012, compared to net income of $92.6 million and net income per diluted share of $1.03 for the thirteen weeks ended January 29, 2011.
Stated by the Chief Executive Officer and Chairman of the Board of Abercrombie & Fitch, Mike Jeffries, “Our results for the fourth quarter were below our expectations in an extremely challenging environment. However, we are confident that we are on track with our long term strategy of leveraging the international appeal of our iconic brands to build a highly profitable, sustainable, global business. The overall economics of our business in Europe, in our U.S. tourist stores and in our DTC business remain very strong.” All the best to Abercrombie & Fitch from Cotton Textiles, if any of our reader wish to discover more about Abercrombie & Fitch, visit their website www.abercrombie.com
